difference between market, marketing and marketing management

Market is the target segment whom you want to market your product or service  to. Marketing is the activities you do to promote, inform, create awareness and cultivate a culture to attract people to buy, use and promote your product or service hopefully in a viral like way.

The distinction between “Market” and “Marketing” can be drawn clearly on following grounds: “Market” is a system or an atmosphere or a mechanism that facilitates such forces as are leading to price fixation. That is, physical presence of goods or men at a place is not essential condition of a highly developed and elastic market.
Contrary to this, ‘marketing’ is the sum- total of all those activities that are related to the free-flow of goods from points of production to the points of consumption. Physical movement of goods is the hall-mark of marketing; that is, once the price fixation is done, the journey starts from sellers to buyers.
‘Market’ is a solid foundation to push goods from sellers to buyers. It is an outlet to let out the products. It is the key to engine of marketing. On the other hand, ‘marketing’ is a gigantic machinery to move the goods by creating utilities of place, time and ownership.
It is a tree with number of tentacles and ramifications to actually provide shade to the customers, or providing them to their satisfaction, the required goods and services.
‘Market’ as a concept has a narrower meaning and coverage. It signifies both place and an atmosphere where buyers and sellers are in touch with one another.
Contrary to this, marketing is a wider or comprehensive term that represents the entire process of distribution and the process prior to distribution.
In case of ‘market’, it might undergo a change in marketing that is in buyers and sellers, their requirements, with changes in supply and demand dimensions. These changes are comparatively quicker.
While in case of marketing in terms of philosophy it remains more constant, it takes decades to change as warranted by environmental external factors. Thus, change in market is much faster than change in case of marketing philosophy or concept.



Marketing management is a business discipline focused on the practical application of marketing techniques and the management of a firm's marketing resources and activities.
Marketing management takes place when at least one party to a potential exchange thinks about the means of achieving desired responses from other parties. Thus we see marketing management as the art and science of choosing target markets and getting, keeping, and growing customers through creating, delivering, and communicating superior customer value.

1. System versus Activity:
2. Outlet versus Means:
3. Narrow Versus Comprehensive Concept:
4. Occurrence of Events:
5. Change versus Consistency:

The question is whether ‘market’ comes first or marketing. ‘Market’ acts as a price-fixing mechanism and once the transactions are struck, then the actual movement of goods starts and change in ownership is brought about. That is, ‘market’ is the, starting point and marketing comes thereafter.

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