MUSINGS

Components of Communication An understanding of the process of communication makes it easy to improve the process of communication. The process of  business communication  involves five components of communication, they are as follows: Sender Receiver Message Channel Feedback Sender Sender is the person who initiates the communication process. The sender should know the techniques of initiating an effective communication process. These techniques include both verbal and non-verbal. Good writing and speaking skills, make easy and understandable arguments, good eye contact, command of grammar, sharing exact information are some of the techniques to be followed for an effective communication. The sender should be aware of his receiver to make changes in the message, if it is not readable for the receiver. Receiver Receiver is the other party who receives the message. A receiver is either an individual or the whole audience, and the receiver can communicate either ve

The importance of communication in an organization can be summarized as follows: Communication  promotes  motivation  by informing and clarifying the employees about the task to be done, the manner they are performing the task, and how to improve their performance if it is not up to the mark. Communication is a  source of information  to the organizational members for decision-making process as it helps identifying and assessing alternative course of actions. Communication also plays a crucial role in  altering individual’s attitudes , i.e., a well informed individual will have better attitude than a less-informed individual. Organizational magazines, journals, meetings and various other forms of oral and written communication help in moulding employee’s attitudes. Communication also  helps in socializing . In todays life the only presence of another individual fosters communication. It is also said that one cannot survive without communication. As discussed ea

Seven C’s of Effective Communication There are  7 C’s of effective communication  which are applicable to both written as well as oral communication. These are as follows: Completeness -  The communication must be complete. It should convey all facts required by the audience. The sender of the message must take into consideration the receiver’s mind set and convey the message accordingly. A complete communication has following features: Complete communication develops and enhances reputation of an organization. Moreover, they are cost saving as no crucial information is missing and no additional cost is incurred in conveying extra message if the communication is complete. A complete communication always gives additional information wherever required. It leaves no questions in the mind of receiver. Complete communication helps in better decision-making by the audience/readers/receivers of message as they get all desired and crucial information. It persuades the audience.

Communication  is neither the transmission of a message nor the message itself. It is the mutual exchange of understanding, originating with the receiver. Communication needs to be effective in business. Communication is the essence of management. The basic functions of management ( Planning ,  Organizing ,  Staffing ,  Directing  and  Controlling ) cannot be performed well without effective communication. Business communication involves constant flow of information. Feedback is integral part of business communication. Organizations these days are verly large and involve large number of people. There are various levels of hierarchy in an organization. Greater the number of levels, the more difficult is the job of managing the organization. Communication here plays a very important role in process of directing and controlling the people in the oragnization. Immediate feedback can be obtained and misunderstandings if any can be avoided. There should be effective communication betwee