MUSINGS

Objective: To develop insight into the given topic and get a managerial perspective of the impact on other departments (their efficiency, productivity and where applicable, the creativity) -          Study on creation of luxury brand for male footwear- SOHRAB ANSARI -          Strategies used to build successful Internet based customer services- AANCHAL JAIN -          Innovative communication techniques for five recent product launches-MRINAL KUMAR -          Changing trends in FMCG industry in India- SHUBHANGI SOOD -          Promotion strategies followed in retail sector- GURVEEN CHADHA -          Study on changing consumer preference towards organized retailing from un-organized retailing- NANCY JAIN -          Study on "impact of advertising in B2B marketing for electronic gadgets-KANCHAN GARG -          Distribution network & general insurance industry- KUSHAL KAUSHIK -          Study on strategies for promoting retailers' brands- POOJA DHAWAN -          Merchandisi

Objective: To develop insight into the given topic and get a managerial perspective of the impact on other departments (their efficiency, productivity and where applicable, the creativity) -        Study on creation of luxury brand for male footwear- SOHRAB ANSARI -        Strategies used to build successful Internet based customer services- AANCHAL JAIN -        Innovative communication techniques for five recent product launches -        Changing trends in FMCG industry in India- SHUBHANGI SOOD -        Promotion strategies followed in retail sector- GURVEEN CHADHA -        Study on changing consumer preference towards organized retailing from un-organized retailing- NANCY JAIN -        Study on "impact of advertising in B2B marketing for electronic gadgets -        Distribution network & general insurance industry -        Study on strategies for promoting retailers' brands- POOJA DHAWAN -        Merchandising key account management in apparel -        Marketing in FMCG